Article Marketing
Article marketing is a tried and true method for 
generating traffic to websites. It's been used 
since the early days of the internet and it's 
still as effective as ever. 
A successful article marketing campaign will bring 
you a flood of valuable links and a steady stream 
of visitors for years to come.
How does article marketing work?
Put simply, you write articles for other websites 
in exchange for a link back to your own site. You 
should use different articles than the ones already 
posted to your own website. 
The more unique, high-quality articles you can share 
the better. You'll get more backlinks and traffic, 
and you'll build your reputation as an expert in your 
niche. It's possible other websites may start seeking 
you out for your opinion or for interviews. 
How do I start my article marketing campaign?
First, write some articles (or pay someone to write 
them for you) of around 300 to 600 words. Don't write 
ads in disguise. Offer genuinely useful information 
and tips. 
You wouldn't want to publish someone else's garbage 
on your site, so don't expect them to publish your 
leftovers. Write separate articles specifically for 
your article marketing. You should also do the same 
keyword research you would do for your own website. 
Also spend some time proofreading for typos and 
grammatical errors. 
The next step is to find places to submit your articles. 
Building one-on-one relationships with other website 
owners in your niche can be beneficial, but it's 
time-consuming. 
Fortunately, there are many article directories which 
allow you to post your articles for free. Other websites 
can then publish your articles on their own sites. 
There are literally thousands of such sites to choose 
from, but here is a short list of some of the most 
popular article directories:
ezinearticles.com
goarticles.com
articlealley.com
articledashboard.com
searchwarp.com
buzzle.com
Or you can use a service such as iSnare, which will 
distribute your article to many different directories 
for a small fee. 
Hot tip - Your author's bio is vital to the success 
of your article marketing campaign. You definitely 
need to spend some time crafting the perfect message. 
You should keep it short and punchy, but always include 
the following:
1. Your name
2. Your url as http://yourdomain.com (this ensures your 
link will be clickable.
3. A short teaser that entices readers to visit your site. 
Offer a free report or something else of value to get them 
to click on your link.
Monday, July 21, 2008
Writing Articles
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